MANAGED IT SUPPORT
Launch Technologies
Portland's Trusted Business Partner for Apple and Windows IT Support
CLIENT TYPE
B2B Technology Services / Managed IT Support
SERVICES
Brand Identity
Squarespace Website Design
Merchandise Design
Logo Design
Color System
Iconography
Environmental Signage
Brand Guidelines
THE CHALLENGE
Launch Technologies serves Portland-area businesses with Apple and Windows IT support — but their brand wasn't speaking to a business audience. They needed an identity that felt modern and credible: something that could sit comfortably in a boardroom presentation and still look sharp on a staff tee.
THE SOLUTION
A sleek minimalist rocket mark leads the identity, supported by an Ultra Violet and Penn Blue palette with turquoise accents. Circuit-board-inspired graphic textures carry the tech positioning without feeling gimmicky, while a comprehensive brand guidelines document, Squarespace website, sub-brand mark for "Launch Care," and a full merchandise system rounded out the rollout.
THE OUTCOME
Launch Technologies now has an identity that can credibly walk into any business conversation. The brand feels as capable as the team behind it — clean, fast, and unmistakably modern. From office signage to website hero to the back of a t-shirt, it all says the same thing: these people know what they're doing.