GAY-OWNED & OPERATED DESIGN STUDIO
Big ideas.
Zero template
energy.
Concept-driven brand identities, websites and design systems for founders and organizations who’d rather be remembered than blend in.
Big-brand experience
+ startups, nonprofits & small businesses
SELECTED WORK
Work that gets noticed.
Identity, website, and ongoing design work of a few projects I’ve been closest to.
Brand System
Brand Identity for a coaching solopreneur for networking and LinkedIn
Several logo options, a color system, and the program materials that carry it, built to survive a small team and a busy calendar.
Web System
Squarespace site for Portland’s choice of Apple support
A site the owners can update themselves: clear structure, real photography, and an inquiry flow that doesn’t lose people along the way.
Design System
Ongoing design for a youth-led nonprofit creating social change
Campaigns, social media assets, and event design on a monthly retainer, so everything the program puts out looks like it came from one place.
20+
Years in design
Long enough to know what will still look right a decade from now.
1
Creative Director, start to finish
No account managers, no handoffs. Work with the person doing the work.
3
Systems: Brand, Web, Design
Long enough to know what will still look right a decade from now.
WHAT I DO
Three systems. One studio.
Most people start with one and add the others later. Here’s what each one actually gets you.
01
Brand System
Your full identity, built as a system: logo, color, type, voice, and the rules that hold it together. Pick the level that fits where you are.
Explore Brand System →
02
Web System
A site you can run yourself, built on Squarespace, Carrd, or Kajabi, so no developer stands between you and an update.
Explore Web System →
03
Design System
The steady hand on everything else: campaigns, decks, print, events, social. One consistent look across all of it.
Explore Design System →
ABOUT THE STUDIO
Hi, I’m Joshua.
Senior designer and creative director with 20+ years of experience in brand identity, packaging, web, and video. I’ve done the big-brand work. Now I bring that same rigor to founders and organizations who want a brand with a point of view — and a designer who’ll tell them the truth.
WHAT I DO
Three systems. One studio.
Most people start with one and add the others later. Here’s what each one actually gets you.
01
Brand System
Your full identity, built as a system: logo, color, type, voice, and the rules that hold it together. Pick the level that fits where you are.
Explore Brand System →
02
Web System
A site you can run yourself, built on Squarespace, Carrd, or Kajabi, so no developer stands between you and an update.
Explore Web System →
03
Design System
The steady hand on everything else: campaigns, decks, print, events, social. One consistent look across all of it.
Explore Design System →